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#App Events

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Unlock App Activity in Shopify Analytics: A Deep Dive into the New App Events Feature

Unlock App Activity in Shopify Analytics: A Deep Dive into the New App Events Feature

Shopify merchants can now see app-generated activity—like marketing emails and loyalty rewards—directly in their analytics reports. Developers get guidance on sending app events and merchants learn how to surface them in dashboards.

October 28, 20263 min