Shopify news, tutorials, app & theme drops, quick pro tips, and step-by-step guides — all in one place for builders and merchants.
A setting of type color_palette defines a set of named colors available across your theme's color and color_background settings. Merchants see these colors in a grid in the theme editor and can pick from them when adjusting any color setting
Starting today, Shopify Partners can complete identity verification before requesting collaborator access to merchant stores. Identity verification is optional today and will become mandatory in the coming weeks before sending a new collaborator request
Discover how the Symmetry Shopify theme can elevate your fashion store, with its sleek design, merchandising capabilities, and customizable features. Learn how to set up and optimize this theme for maximum performance and user experience. Get expert tips on catalog management, performance considerations, and tradeoffs to consider.
Shopify has introduced WebMCP support for both Liquid themes and Hydrogen storefronts, enabling AI agents running directly in a web browser to interact with storefronts in a secure and standardized way
Discover the latest Shopify updates, including app-added annotations, WhatsApp marketing, and UPS return labels, to enhance your store's performance and customer experience. Learn how to leverage these updates to drive sales, improve analytics, and streamline operations. Get expert insights on how to implement these updates and take your Shopify store to the next level.
Shopify continues to improve the developer experience with an exciting new Developer Preview that introduces two powerful additions to Liquid: block and partial tags.
Shopify Polaris is now based on web components and unified across all surfaces including Admin, Checkout, Customer Accounts.
Creating a beautiful Shopify storefront isn't just about great products—it's also about delivering an engaging user experience. Thoughtful animations and micro-interactions can make a store feel more modern, premium, and memorable
Although this isn't a compilation or runtime error, it's an important indicator that your Liquid file has become too complex, making it harder to read, maintain, and extend over time
The eCommerce industry continues to evolve rapidly, and Shopify's Spring '26 Edition has raised the bar once again with over 150 platform improvements. From AI-powered shopping experiences to enhanced theme customization and better performance, merchants now have more opportunities than ever to build modern online stores.
Shopify has introduced a new App Store Requirement (4.1.2) that requires every app published on the Shopify App Store to have a unique and recognizable name. The goal is to reduce merchant confusion caused by duplicate or copycat app names.
Shopify has announced an exciting update for headless commerce developers: Hydrogen developer preview can now be deployed directly to Vercel.
Discover the best image optimization tools and practices to speed up your Shopify store, improve user experience, and boost search engine rankings. Learn how to compress, resize, and optimize images for better performance. Get expert tips and recommendations for Shopify image optimization.
Discover the latest Shopify updates, including new app-added annotations, EU buyer cancellation and return requests, multi-source collections, and more. Learn how these updates can enhance your store's performance and customer experience.
Migrating an e-commerce store from an open-source platform like PrestaShop to a hosted SaaS solution like Shopify is a common step for growing businesses looking to simplify store management and infrastructure overhead.
If you have spent any time browsing the Shopify Community forums or Reddit e-commerce threads, you have likely seen merchants frequently discussing Stocky.
Choosing the right email marketing tool can make or break your Shopify store’s revenue. While driving traffic to your site is expensive, email marketing gives you a direct channel to retain customers, increase order values, and turn one-time shoppers into repeat buyers
Discover the latest Shopify changelog updates, including EU buyer cancellation and return requests, multi-source collections, and automated duties-inclusive pricing. Learn how these updates affect your store and what actions to take.
In this article, we’ll explore the specific limitations of Liquid and the AJAX API, how GraphQL via the Storefront API solves them, and how to set up your access tokens securely
Shopify has introduced a highly anticipated feature for merchants: the ability to apply multiple product discounts to the exact same item in a single order
Affiliate marketing is one of the most cost-effective ways to grow your e-commerce brand without upfront ad spend. Instead of pouring money into unpredictable paid advertising campaigns, you only pay a commission when an affiliate partner (such as influencers, content creators, publishers, or loyal customers) successfully drives a sale using their unique link or discount code.
Discover how the Booster Shopify theme can elevate your fashion store with its stunning design, seamless user experience, and powerful features. Learn how to set up and customize this top-rated theme for maximum impact. Get expert tips on optimizing your storefront for sales and growth.
Increase your Average Order Value with the best post-purchase upsell and cross-sell apps for Shopify. Discover the top 5 apps to maximize your sales and revenue.
Discover the latest Shopify updates, including automated duties-inclusive pricing, workflow enhancements, and security updates, to optimize your store's performance and customer experience. Learn how to leverage these updates to drive international conversion, streamline workflows, and enhance store security. Get expert tips on implementing these updates for a competitive edge.
Improve your store's visual appeal and increase sales with these practical Shopify merchandising tips, covering product grouping, brand identity, and more. Learn how to create a high-converting merchandising strategy and scale your business. Discover the best apps and tactics for merchandising on Shopify.
Discover the latest Shopify ecosystem updates, including workflow enhancements, SEO improvements, and staff permission updates, to help you streamline your operations and grow your business. Learn how to leverage these updates to increase efficiency and productivity in your Shopify store. Get expert insights and actionable tips to maximize your Shopify experience.
Discover the best productivity tools to help you automate daily business workflows, from debugging and image optimization to SEO checks and analytics. Learn how to boost your Shopify store's efficiency and productivity with our expert guide.
With the rise of AI Coding Assistants, Shopify has introduced the Shopify AI Toolkit. This open-source toolkit acts as a direct bridge between your favorite AI tools (like Claude Code, Cursor, or VS Code) and Shopify's official documentation, GraphQL API schemas, and development workflows
In the modern e-commerce landscape, a website is no longer just a digital catalog with a "Buy Now" button; it is an immersive space where a brand shares its ethos, vision, and narrative. If your business is searching for a high-end, fluid, and artistically driven storefront, the Pebble theme is your answer.
Discover the top 5 Shopify product review and social proof apps to boost customer trust and increase sales. Learn how to choose the best app for your store and improve your conversion rates.
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