Bulk import and create new Shopify Online Store Navigation Menus

Bulk import and create new Shopify Online Store Navigation Menus

· 7 min read

Understanding your Menu structure

The first task for importing Shopify navigation Menus is to understand the Menu structure that you will need to create.
For this, it is better to create a tree-like data diagram that will help to see the overall picture of what menu items will be under what sections within the menu.

In this tutorial, as an example, we will import two Menus – “Main Menu” and “Footer Menu”.
The main menu will consist of Home, various collections, and search, while in the Footer we will add various store policies.

Image

If you are referencing specific Products, Collections, Blog Posts, Blogs, Pages or Metaobject Entries then they need to exist in the store before Importing Menus.
If you are referencing your store’s Policies, then you need to ensure that the policy is set in the Shopify Admin -> Settings -> Policies section.

Create your Menu data file

Now that we have a clear structure we need for our Menus we can create a new Excel file with our Menus data.

Create an Excel file with Menu template columns

Create a new Excel spreadsheet file with one sheet/tab called “Menus”.

In the Excel file we will need the following columns:

  • Title – name of the Menu.
  • Menu Item: Title – name of the Menu Item.
  • Menu Item: Resource Type – type of resource linked to the Menu Item.
  • Menu Item: Resource Handle – Handle for the resource linked to the Menu Item.
  • Menu Item: Collection Tags – optional attribute if you need to apply tag filters to the collection linked in Menu Item. List of comma-separated tags.
  • Menu Item: URL – optional attribute, needed only if menu item is linked to custom URL.
  • Menu Item: Parent Title – Menu Items parent Title indicating to which other Menu Item this Menu Item is linked to. Used to create a hierarchy structure within the Navigation Menu.
  • Menu Item: Position – position of the Menu Item within its parent Menu Item.
Image

Fill the Menu spreadsheet file with your Navigation data

The Matrixify Menus template file has one row for each Menu Item that a customer can select in the Online Store.

Title

When adding Menu Items in your import file, you need to ensure that the Title column is filled with the same value in all rows for the same Menu.
In our example for this tutorial, we have two menus – “Main menu” and “Footer menu”.

“Main menu” consists of 30 sub items so we can add the Title for “Main menu” in 30 rows.
“Footer menu” consists of 4 sub items so we can add adding 4 rows with the Title as “Footer menu”.

Menu Item: Title

Now that we can see the size of the file, we can add our Menu Items to the file.
A single row in the file indicates one Menu item.

Assign the name to the Menu Item in the Menu Item: Title column, for example, “Home”.

Resource linked to the Menu Item

Menu Item: Resource Type

Set to what resource type the menu item is linked to. The value in this column can be a value from the following list:

  • ARTICLE – linked to a Blog Post.
  • BLOG – linked to a Blog.
  • CATALOG – linked to “All Products”.
  • COLLECTION – linked to a specific collection.
  • COLLECTIONS – linked to “All Collections”.
  • CUSTOMER_ACCOUNT_PAGE – linked to front-end Orders, Profile, and Settings pages for the customer.
  • FRONTPAGE – linked to the Online Store “Home” page.
  • HTTP – linked to a custom URL.
  • METAOBJECT – linked to a Metaobject entry.
  • PAGE – linked to store page from Online Store -> Pages section.
  • PRODUCT – linked to specific Product.
  • SEARCH – linked to Search.
  • SHOP_POLICY – linked to specific online stores policy.

Menu Item: Resource Handle

This column has a different value depending on the Menu Item: Resource Type to which the menu item is linked to.
Read what possible values you can assign in this column in Matrixify Menus documentation – Menu Item: Resource Handle field.

In the Menu Item: Resource Handle column, you can fill in the following values:

  • Assign Handle if the resource type is ARTICLE, BLOG, COLLECTION, PAGE or PRODUCT.
  • Keep empty if the resource type is CATALOG, COLLECTIONS, FRONTPAGE, HTTP or SEARCH.
  • For resource type ARTICLE set value as blog_handle.blog_post_handle.
  • For resource type METAOBJECT set value as metaobject_handle.enitry_handle.
  • If the resource type is SHOP_POLICY then set value from the following list of policies:
    • CONTACT_INFORMATION
    • LEGAL_NOTICE
    • PRIVACY_POLICY
    • REFUND_POLICY
    • SHIPPING_POLICY
    • SUBSCRIPTION_POLICY
    • TERMS_OF_SALE
    • TERMS_OF_SERVICE
  • If the resource type is CUSTOMER_ACCOUNT_PAGE then value is one of the follow front-end pages for the customer:
    • orders
    • profile
    • settings

Menu Item: Collection Tags

If the resource type is COLLECTION and the Menu Item is linked to a specific collection, you can set up specific tags that Shopify will automatically filter the collection by when the Menu Item is opened.
For any other resource types, this column remains empty.

Menu Item: URL

If the menu item resource type is HTTP and Menu Item is linked to a custom URL link, use this column to specify the link.

Menu Item hierarchy

Menu Item: Parent Title

This column will create the hierarchy for the Menu.

The first layer of the Menu Items in Menu have parent details empty as they are linked to the menu itself.
For the sub-layer Menu Items we can assign the Title of the Menu Item to which this row is linked to.
For example, if you require to have Menu Items “Sandals” and “Sneakers” under Menu Item “Shoes” then you would enter “Shoes” in this column.

Menu Item: Position

Use this column to set the position of the Menu Items within its parent.

You can also leave this column empty when creating a new Menu. Then Matrixify app will use the sorting of the Menu Items as they are listed in the import file.

Finished Excel file to create Navigation Menus in Shopify

Now your file should be finished and contain all the required data to bulk create and import your Shopify Online Store Menus!

Image

Import Menus file with the Matrixify app

In the Matrixify app Home page locate the Import section and upload your file in the app.
The app will open a New Import page and analyze the file by reading the contents of your uploaded files.

Once analyzed, if the details about the import file look correct, you can press the “Import” button to start your import.
No options or other settings need to be adjusted.

Image

See your imported Shopify navigation menus in your Shopify Admin -> Online Store -> Navigation section.

Image
Jin Alkaid

About Jin Alkaid

Jin Alkaid: A Seasoned Shopify Developer

Jin Alkaid is a seasoned Shopify developer with over 10 years of experience in the field. Their expertise lies in creating exceptional online stores that seamlessly blend functionality, aesthetics, and user experience. Whether it’s setting up a new store, optimizing an existing one, or integrating custom features, Jin brings a wealth of knowledge to the table.

Copyright © 2025 Shopify Customize. All rights reserved.